Their present System lacked productive lookup and filtering choices, a seamless checkout method and the data analytics capabilities required for informed determination-generating. This triggered a big variety of abandoned carts.
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With restrictions on Internet site customization, sluggish web page loading and several Web site crashes in the course of peak occasions, it wasn't prolonged prior to AMR Hair & Splendor started searching for a new e-commerce solution.
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Buyer knowledge was distribute across these platforms, making it tricky to properly observe their customer journey. Therefore, their churn rate improved in addition to shopper dissatisfaction.
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